The demand for IT staff is growing day by day. Usually, the more experienced people are, the harder it is for them, and they often don’t want to change employers. Such people have been working in one system for years – they know the structure, the people, the projects. In a way, everything has become part of a routine, so there is no need for change. The question is how to convince such a person to become an employee of a company that is just starting to develop in Serbia.